When it comes to printing, there is a wide range of printing methods available in the market. All of them can be categorised into basic and specialised printing methods. As there are tones of printing types, you have to consider what specific printing project you'd like to pursue. There are factors to account for, such as the time, cost-efficiency, and quality of printing. If you’re looking to print design for business or personal use, it’s vital to understand the difference between the t...Continue Reading →
Slowly but surely, print marketing is making way for digital forms. Quite a number of people expect it to fade away entirely with time. After all, digital forms of marketing appear to be taking the whole world by storm. Not only is it affordable, but also available and accessible to a global audience. Despite common assumptions, print marketing continues to thrive in the world of business and marketing. Printing marketing may have left the spotlight and given way to digital marketing, but it...Continue Reading →
There's no denying that flyers are a great way to attract people to your event. They are deemed to be one of the most traditional, creative, and exciting ways to communicate with people. When it comes to distributing these flyers, however, you’re limiting yourself if you’re walking the streets and handing out flyers to passersby. There are other more effective means to distribute your event flyers. The purpose is to ensure they reach the hands of the right people, and the goal is to encourag...Continue Reading →
In this time and age, almost everything has gone digital. This means that we communicate, interact, conduct business, and pursue meetings over digital platforms. Almost all companies take space in the digital realm and implement their marketing or advertising strategies online to drive greater profits. Traditional business tools such as paper, fax machines, and even physical offices are starting to dwindle. However, there’s one physical business tool that remains relevant to this day: bus...Continue Reading →
Wedding preparations can be overwhelming, stressful, and expensive. Brides are often faced with making the major decisions and getting themselves familiar with wedding things they may have never heard of before. Wedding invitations are no exception. When designing your wedding invitations, it is crucial to remember that the printing style and the type of ink can be an effective element of the artistry of your wedding invite. Here are some wedding stationery printing techniques you can lo...Continue Reading →
Wedding planning involves a lot of things, and it can be overwhelming at some point. Of course, you want to have the best wedding of a lifetime—one that will be written in the books. The one thing you would want to do is to make your wedding as unique and special as possible. The first impressions of the style and standard of your special day, a taste of wonderful things to come, start with your wedding invitations. While others may think that a wedding invitation is just another piece of...Continue Reading →
Whether you’re designing for a wedding invitation or a company brochure, choosing the right paper is critical in getting the best printing results. To guide you with what technique is most suitable for your needs, we made a list of tips to narrow down your options. 1. Engraving If you’re planning to achieve an engraving effect, the best paper option for you is a thick paper, such as cotton paper. You can also choose any other thick paper that is sturdy enough not to break apart in the ...Continue Reading →
Whether for promotion of an event or a product, each flyer that you create must have a well-defined objective. This purpose helps determine the leaflet’s design to avoid confusing elements and messages. If you are wondering how to create an effective leaflet, here are ten vital details that each brochure must contain: 1. Brand colours and logo Always remember to include the logo and the brand colours so that it is easily recognizable with the target audience. Including these two ess...Continue Reading →
Your business card is vital for making business connections, and it should say much about who you are and what you do. You will need it the most when you’re at conferences, networking events, and other business events where you can meet important people. Because of its importance, you must make sure that your business card represents you and your business in the best way possible. You may think that it’s impossible to get a message across in such a small space, but if you know how to ut...Continue Reading →
The digital era is slowly eliminating the use of most printed materials for businesses. One printed material, however, remains to be important—business cards. Sure, most of the things we do now are digital. We send emails, promote on our websites, spread brand awareness, and engage on social media channels, to name a few. Keep in mind that business cards allow you to promote your business offline, which is why it’s still a useful material for businesses. Still not convinced? Below are s...Continue Reading →
When it comes to business and marketing, personalising print items can make a great deal of difference in your efforts. This is because both adults and kids love personalised items. This form of marketing carves a sense of belongingness, showing how a particular brand resonates with its customers. As far as marketing is concerned, there is a psychological impact that comes along with personalised print. If you’re wondering what aspects to incorporate into your personalised print, below ar...Continue Reading →
As 2020 approaches, you may start to feel the overwhelming pressure to draft up another set of New Year’s resolutions as a means to improve yourself as a professional in your industry. You may probably find yourself setting the goals to work on the whole “new year, new me” mantra. As a professional, there’s one resolution that you should not miss, and that is to have a better-looking business card. The new year is a perfect time to look back and reevaluate the business cards that you ...Continue Reading →
Regardless of whether it may be a concert, conference, or massive sale, handling any event comes with its own set of tasks and responsibilities. Out of all the different responsibilities that must be taken care of, promoting the event should never be overlooked. There are many ways to promote an event, and choosing a medium to focus on can be quite challenging. You can do a TV, billboard, or newspaper ad for it if you have the budget. Alternatively, you can take advantage of the digital means...Continue Reading →
Though many people think that business cards are obsolete, they are actually an effective way of building a positive first impression. When you engage in meaningful conversation with a potential contact while handing your card, it serves as an excellent introduction for your business. However, you can't distribute a half-baked business card if you're hoping to get more inquiries or sales from a networking event. With that, here are five essential factors that will make them keep your card r...Continue Reading →