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4 Ways to Connect Printed Ads with Digital Ads
By tying your physical ads with digital ones, you can create marketing campaigns that are effective at converting leads into paying customers. With many innovations happening around, you might be overwhelmed with what you can do to combine the digital element and the physical element of marketing. That said, we've listed four ways you can take your print ads into the digital world. 1. Call-To-Actions If you're just passively marketing your products to your customers, you'll merely be ...Continue Reading →
5 Creative Marketing Ideas Using Booklets – What to Know
Handing out brochures are an effective way to promote your brand because it conveys a concise message to potential customers. However, if a brochure is not enough for the details you want to share, you can get your message across using printed booklets. While brochures are cost-friendly materials that are easier to produce, booklets provide more pages to promote your brand. There’s a higher possibility that customers will keep booklets longer because of its collector’s item vibe. Consider...Continue Reading →
4 Reasons Why Small Businesses Need Print Flyers – What to Know
Many modern business owners and experts will argue the option of using print materials as a marketing strategy is dying as the digital age continues to take over. In reality, though, this couldn’t be any farther from the truth. Admittedly, digital marketing has taken the world by storm with accessible online advertisements through laptops, smartphones, and tablets for attaining significant results. While advances in online advertising and digital marketing continue, with widespread use, n...Continue Reading →
A Quick Guide to Booklet Binding – What to Know
Whether it may be in the form of a product catalogue, company brochure, or magazine, a booklet is the perfect marketing material for when a flyer’s space becomes too limited. A booklet allows you get your point across better with professional quality and captivating hand-outs while also being able to provide more details than you can in a folded leaflet or flyer. The process of creating a booklet Putting a booklet, book, or notebook together is a painstaking process that takes unparall...Continue Reading →
3 Common Questions Associated With Large Format Printing
In recent years, more businesses have been turning to large format printing as a means to enhance the execution and impact of their advertising and marketing strategies. The large format printing process was once deemed as impossible to avail of on-demand but has now become a service that millions of businesses around the world can receive in three days or less. With various benefits such as bringing graphics to life with further detail and ease of standing out from the rest of the competit...Continue Reading →
How to Make Film-Based Labels Waterproof after Printing
When it comes to film-based labels, there is a way to add extra durability to them after printing. The goal is to ensure these labels are more resistant to moisture, contact, or submersion. You will want these labels that last for as long as possible, whether they are exposed to water or other elements. In the following section, we’ll tackle how to choose a good base material for your film-based labels and how to add extra durability to them. Keep on reading to learn more. How to look for ...Continue Reading →
8 Elements to Examine Before Bulk Printing Label Designs
When it comes to printing labels, test print is vital. The idea of test print is to print a few samples before printing labels in bulk. Doing so can help you save from costly mistakes by making the necessary corrections if the labels don't get printed as they should. However, test print isn't just about mere printing. Part of the process is examining a few factors on your label designs. For test printing, here's what to examine before you take the plunge in printing your label designs in bu...Continue Reading →
How to Increase Your Sales with These Label Design Requirements
The product label is one essential aspect of every business. While the quality of products is deemed as the most important, the label design isn’t something to be neglected. Attractive labels can be instrumental in attracting consumers and closing sales. They can also contribute much to the company’s branding and overall business success. That said, product labels should consist of all the information expected from a label. These should include the logo, product name, short descriptions, ...Continue Reading →
Our Guide on How to Make Your Product Label Stand Out
It’s a common practice for companies to include labels in packaging their products. The reason they do so is that product labelling is said to be an essential part of marketing. In fact, a product label is considered a marketing kit used for branding, which contains the company’s logo, products, uses, and directions. Because of this, you want to make sure that your product labels are effective, useful, and appealing to the consumers. To make your sure product label stands out, below are...Continue Reading →
Banner Design 101 – What You Should Consider in Your Brand Design
Powerful branding and successful business are intertwined. Branding is the core of a business, which entails embodying the values, vision, image, and identity of a company. Creating brand awareness is the first step to promote the company’s products or services. It has to resonate with people, so they end up buying the company’s products or availing its services. Doing so can translate into overall business success. There are plenty of ways to implement branding for your business. One w...Continue Reading →
How to Incorporate Print Ads With Your Digital Marketing Strategy
Many companies nowadays incorporate the use of traditional marketing and digital marketing. While many businesses have started to go digital, they can’t do away without print marketing. Print materials for advertising remain effective, relevant, and practical, whether marketers use flyers, brochures, banners, or billboards. Utilizing both print marketing and digital marketing can prove to be a robust marketing strategy for your business. Here’s how to incorporate print ads and digital m...Continue Reading →
How to Have a Successful Print Marketing Campaign – What to Avoid
Despite the prevalent shift to digital marketing, print marketing remains to be useful and relevant. Print media will continue to dominate, such as advertising forms via newspapers, magazines, and billboards, among others. A lot of marketers think that marketing success can be attributed to the bulk of print materials created and distributed. However, the true measure of success can be seen as to how print materials can impact the audience and draw in new customers. When it comes to print m...Continue Reading →
Our 3 Tips in Designing an Excellent Leaflet for Marketing
Leaflets, although old-school, are still excellent tools for marketing, especially if done right and distributed to the right audience. They remain an essential part of the marketing mix, able to achieve the cut-through digital forms of marketing just can't seem to achieve. In addition, the use of leaflets teaches you the priceless skill of how to use limited space to its maximum potential. So how can you design effective leaflets for marketing? Here are three tips to help you out: 1. Your...Continue Reading →
5 Reasons Printing Companies Remain Vital to Businesses Today
For an industry that revolves around printing out on pieces of paper with ink on them, it's interesting to know they're worth nearly a trillion US dollars. In fact, the global printing industry is eight times the size of the video game industry and even more so than the auto industry. There are many reasons why this is so, and the main one is that they're vital to the success of countless businesses. If you're wondering what makes printing companies important to many organizations, here are...Continue Reading →
Our Guide to The Best Printing Materials For Your Business
Even in this modern digital revolution, print marketing continues to be a powerful strategy that can help businesses of all scale and type reach and engage with their target customers. Studies found that print media is in the midst of a massive resurgence and back in 2017, its response rate surged by 190% with 43% more customers responding directly. The reason why it remains effective promotional collateral is due to its tangibility. The physical form of a flyer, poster, or brochure lends a...Continue Reading →
From Idea To Printing – Organising The Creation Of Your Booklet
There is no end to the reasons why people and organisations might require cheap printing London wide services. However, one of the most common is to bring an idea for a booklet to fruition. However, when this is the case, printing is just one of the stages that you need to go through to make the perfect booklet. First, you need to start with the idea. If you want to create a booklet to showcase information, provide guidance, or to tell a story, the first thing you need to decide is whethe...Continue Reading →
How The Font You Choose For Your Marketing And Branding Can Make All The Difference
Customers can be very judgemental. But that’s a good thing. Customers’ opinions of what businesses do can help them to grow and become better. So when it comes to their opinion on your marketing material and branding, your print service London designs needs to be exactly right. Subconsciously questioning what a piece of marketing really means is something that we all do, and that questioning leads us to make instant decisions. What you want as a business owner is to ensure that those dec...Continue Reading →
How To Design The Perfect Business Card
Designing a business card is exciting. If you need to have one, then it means people need your contact information, and that can only be good for business. Before you go ahead with business cards printing UK based, you need to know what to include, and what not to include. So, let’s take a look… To start with, when thinking about printing business cards, you need to decide what contact information to include. This was fairly easy in the past, but there are many more ways to contact people...Continue Reading →
What Are The Best Ways To Attract New Customers?
Finding new customers, and keeping them, is an essential part of growing any business. Without new customers, the business will stall, and could even ultimately fail. Part of attracting customers comes with marketing, including large format digital printing, but there are other ways as well. We’ll take a look at them now. One of the best ways to find new customers is to be active on social media. The internet is often the first place people will go to when they are checking out a new compa...Continue Reading →
