A roller banner consists of a canvas affixed to a strong frame. Although primarily used for advertising, roller banners have many applications.
In addition to serving as a simple canvas, roller banners are a fantastic business idea that can give a company a head start on the competition.
Numerous Types of Roller Banners
There are three main types of roller banners: Standard, premium and double-sided.
- Standard – In a standard roller, one side is printed and the reverse is grey; a stand is also included. They are easily manoeuvrable and simple to use.
- Premium – Premium 510gsm material produces superior results when printing roller banners. They’re sturdy enough to last a year of regular use and are made specifically for special events.
- Double-Sided – Advertise your business on both sides of a roller banner at events with a double-sided banner.
Roller Banners Have Many Advantages
The use of roller banners has many advantages. Examples include the following.
1. These Items Are Not Heavy
Banners on a roller are simple to transport and set up quickly. It’s easy to transport it to its destination because of its compact size and low weight. They are suitable for conferences, conventions and trade shows.
2. They Are Eye-Catching
Roller banners are noticeable wherever they are placed. They feature excellent designs, graphics and images that will surely pique the interest of passersby.
3. Effective and Simple to Use
They can be easily assembled, so even if you don’t have prior experience installing a roller banner, you won’t have a hard time. Disassembling is as easy as assembly, too.
4. Sets You Apart from Your Competitors
No matter how small or large your market, the business world is full of fierce competition, so you’ll need some seriously creative advertising approaches to rise to the top. Roller banners can expose your brand to a broader audience and increase sales.
Ideas for an Effective Roller Banner
Roller banners are usually eye-catching as they are, but to make them even more effective, here are some tips.
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Don’t Lose Your Sense of Style
If you want people to read your roller banner, don’t make them think too hard. Always keep your banner aesthetically pleasing.
Appealing aesthetics are essential for winning over your target audience and keeping them as customers. They are more likely to ignore your banner if they are confused by what’s written on it.
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Using High-Quality Materials
The graphics on a roller banner are the main selling point, so make sure they’re top-notch. Take the most exciting pictures and use them to create a fantastic banner.
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The Right Colors Can Help You
The company’s brand colours should be used whenever possible. A large, multicoloured roller banner would stand out in a crowd, but if the colour palette used is not appropriate for your branding, it won’t benefit you.
Conclusion
Roller banners are an excellent way to advertise your business. They are easy to install and take down and are very portable, so you can take them to trade shows or other events. They are also somewhat inexpensive so that you can get a lot of bang for your buck with this marketing tool.
PrintPal London is the leading same-day printing service in London and the United Kingdom. No matter your printing needs, we promise to deliver excellent-quality results. Get in touch with us today!
